{"id":1196,"date":"2016-07-19T23:01:06","date_gmt":"2016-07-19T13:01:06","guid":{"rendered":"https:\/\/roubler.com\/za\/?p=1196"},"modified":"2021-03-11T00:01:04","modified_gmt":"2021-03-10T13:01:04","slug":"linkedin-profile-advice","status":"publish","type":"post","link":"https:\/\/roubler.com\/za\/resources\/blog\/linkedin-profile-advice\/","title":{"rendered":"Four Ways to Improve Your LinkedIn Profile"},"content":{"rendered":"

What\u2019s worse than no LinkedIn<\/a> Profile? An empty LinkedIn Profile, its only information pertaining to a job at a fairy floss stand you worked at six years ago.<\/p>\n

More and more often LinkedIn profiles are being used to find and provide job opportunities<\/a>. When searching your name, your LinkedIn profile will be one of the first things that appear on a Google search. It\u2019s like a first date. You need to make a good impression.<\/p>\n

To do this, make sure your information is:<\/p>\n

<\/h3>\n

Relevant<\/h3>\n

The information on your LinkedIn profile should only be relevant to the career you\u2019re interested in. It may be interesting to some that you spent 3 months as a balloon animal artist at the local Sunday markets, but will probably be unable to help your prospects as a botanist. If it was a big part of your life where you gained valuable skills, spin the important parts so they remain relevant to your career pursuits.<\/p>\n

For example:<\/strong><\/h4>\n

\u201cWorked for three years at a caf\u00e9,\u201d can be turned into \u201cWorked for three years as part of the customer service team at Darcy\u2019s cafe, allocating work and communicating smoothly with the general public.\u201d<\/p>\n

 <\/p>\n

Up to Date<\/strong><\/h3>\n

Much like your Facebook profile<\/a>, your LinkedIn should be updated whenever something new occurs. Although in the case of LinkedIn, it should be whenever you gain a new qualification or attend an important work-related event. Not, perhaps, when your dog Millie learns how to bark the alphabet.<\/p>\n

For example:<\/strong><\/h4>\n

If you go to a work function, post a picture of you while there. If you\u2019re given any opportunity, post the update. Often a career update will be sent to your connections via email so they can congratulate you. As a qualification lapses, remove it.<\/p>\n

 <\/p>\n

Concise<\/strong><\/h3>\n

Much like this paragraph, you don\u2019t want to say too much. You\u2019ll end up repeating things, boring the reader, making it hard to find relevant information, or repeating things. You want to K.I.S.S. \u2013 Keep It Simple Stupid.<\/p>\n

For example:<\/strong><\/h4>\n

Don\u2019t say, \u201cI was a manager at Red Brick Bar down on high street next to where Babylon used to be before it moved up the hill, and I had 5 employees working under me who were all really lovely their names were Michael, Sandra\u2026.\u201d No. Instead, try, \u201cWorked at Red Brick Bar, High Street. Employed for two years with five employees.\u201d<\/p>\n

<\/h3>\n

Accurate<\/strong><\/h3>\n

In the days of the internet and social media, falsehoods can be very easily ferreted out. Make sure your information isn\u2019t exaggerated, and especially not a flat out lie.<\/p>\n

For example:<\/strong><\/h4>\n

If you worked as a mural painter for a local kindergarten, don\u2019t say you were an artist with a gallery opening and patrons.<\/p>\n

 <\/p>\n

LinkedIn is far more complicated than just one article can allow for, however the best thing you can do is create a profile and fill it. Once you have that much, the rest will fall into place.<\/p>\n","protected":false},"excerpt":{"rendered":"

What\u2019s worse than no LinkedIn Profile? An empty LinkedIn Profile, its only information pertaining to a job at …<\/p>\n","protected":false},"author":13,"featured_media":1286,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[773],"tags":[77,44,41,9,34,60,76,61,74,75,39],"class_list":["post-1196","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-career-development","tag-career","tag-career-advice","tag-career-success","tag-employee-motivation","tag-hr","tag-job","tag-job-ready","tag-job-search","tag-linkedin","tag-linkedin-profile","tag-roubler"],"yoast_head":"\nFour Ways to Improve Your LinkedIn Profile - First Impression<\/title>\n<meta name=\"description\" content=\"What\u2019s worse than no LinkedIn Profile? An empty LinkedIn Profile. It\u2019s like a first date. 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