Login icon Login
Phone icon +61 1300 833 137

Viral marketing

HR Glossary

Viral marketing

An advertising technique that distributes word of a product or brand via highly engaging, shareable content that spreads quickly online. This can rapidly increase a brand’s visibility, but it is very difficult to manufacture viral content. It is also important to identify any parts of the campaign that could be taken out of context to hijack the messaging.

< Back to Glossary Terms

 

We’re here to help!
Tell us a bit about yourself, and we’ll be in touch asap to arrange your demo.
We will always respect your privacy. We will treat your personal details with the utmost care, and will never sell your information to any third parties. If you choose to receive occasional updates and advice on how to grow your business you can unsubscribe at any time. View our Privacy Policy here.